Live is Life: The power of a live action video production
With a live action video production you show real, action-packed video that focus on real people and places. No storyboard is required, but real life and real situations.
Live action video convey your message in an authentic and emotional way and create a very special connection with the viewer. An absolute must-have in a modern and effective marketing strategy.
When do you need this kind of video?
- IFor authentic image campaigns
- ISpontaneous stories from the company
- IIf the marketing should not have an advertising style
- IFor regular updates from customers and specialists
- IDistribution of products and demonstrations
How live action video production work?
1
planning
Definition of the goal, the target group, locations, content and mood of the live action video.
2
pre-production
3
filming
Recording of the live action video.
4
post-production
Editing of the video material. Cut, colors, tone, effects and revisions.
5
approval and publication
You approve and publish the live action video.
Why is live action video a must-have?
The most authentic video format
It’s very trendy on all platforms
Generates a lot of range in social media
Shows real company culture to the target group
Attracts people and make interactions possible
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